Goudy & Syracuse

by Monday, February 6, 2017

The tale of rediscovering Sherman, a typeface designed by Frederic Goudy in 1910 and revived by Chester Jenkins in 2016 for Syracuse University. Goudy taught himself printing and typography while working as a bookkeeper. In 1895, in partnership with a teacher of English, C. Lauren Hooper, he set up the Camelot Press in Chicago, which printed the Chap-book, widely praised for its fine design, for Stone & Kimball publishers. He sold the first typeface he designed, called Camelot, to a Boston printer for $10. In 1903, in association with his wife, Bertha, and with Will Ransom, he started the Village Press in Park Ridge, Illinois. Goudy moved the Village Press to Massachusetts in 1904 and to New York City in 1906. After several more moves, Goudy and the Village Press came to rest in 1923 in Marlboro, New York. The workshop and associated type foundry burned in 1939. Goudy taught at the Art Students League (1916–24) and New York University (1927–29). From 1920 to 1940 he was art director of the Lanston Monotype Machine Company. He produced such faces as Goudy Old Style, Kennerley, Garamond, and Forum for the American Type Founders and Lanston companies. He was the author of The Alphabet (1918), Elements of Lettering (1922), Typologia (1940), and the autobiographical A Half-Century of Type Design and Typography, 1895–1945 (1946).

With just one name (the other one was lost in an accident!), Chester, the type designer, was born in Montreal in 1971, and worked at Thirstype in Chicago. In 2005, he started up the type coop Village, which is located in New York. His fonts include Syzygy, Schmelvetica (at FontShop), Psyche (unreleased), Orbit (2003, with Rob Irrgang), Rheostat (1996, a grunge dot matrix font family), HateNote, Panderella (2000-2001, ultra geometric), Eclogues (1999, an absolutely stunning romantic high-ascender-descender family), LoveHateCollection, JohnHadANightmareLastNight (2001), Alexey (2003, a stencil family, with Rick Valicenti), Apex Serif (2003, with Rick Valicenti), Exchange (dot matrix), Pizzelle Italic, Phatso (2003), Satchel Paige (2003, a wood type typeface made with Tracy Jenkins), Pixella (2003, pixel font), Nillennium (2000, an octagonal family), Freedumb (2004), Galaxie Polaris (2004, a sans) and Virgil, the last twelve fonts at Thirstype. At Village, he published Mavis (2005), Apex Sans (2004, with Rick Valicenti), and then Apex New (2006), which has a hairline weight, Apex Thin, and Apex Rounded (2010). In 2009, he codesigned the large x-height text family Galaxie Copernicus with Kris Sowersby at Village. In 2010, he and Jeremy Mickel made the poster type family Aero, which took inspiration from Roger Excoffon’s Antique Olive. It won an award at TDC2 2011.

His custom-made typefaces from 2006-2007 include these: Rewards (with Kris Sowersby), Always Radio (with Markus Rakeng), 2Wice Egyptian, Apex Compact, Apex New Condensed, Baro Heavy, Baro Light, Baro Medium, Baro Super, DPA Gothic, Endzone, Galaxie Ariane, Galaxie Copernicus, LMVDR, Modernismo, Snickers.

 

 

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